Female Excellence in Advice Award 2016 Resource Kit


It seems not so long ago that the AFA launched the Female Excellence in Advice Award at the 2011 National Adviser Conference with our Award partner TAL. At the time, the award was a ground breaking initiative. Now into its 6th year we are proud of the heritage and momentum that this Award has created. In 2013, and quite separately to the Award, the AFA launched the Community of Practice - Inspire. The knowledge domain of Inspire is to connect women in advice and encourage them into adviser and leadership roles, and also to think about how we encourage more women to seek quality financial advice. It is great to see many other initiatives and research recognising the important role women play in our workforce, this is especially true in financial advice.


Today, both of these initiatives are important components of the AFA’s offer. Through the Female Excellence in Advice Award process we have showcased some extraordinary advisers doing great things for their clients. And Inspire has helped increase the number of women in our membership to nearly 30%.


Please click on the links below to access the presentations and resources from the presenters:



Rebecca Sheils
Beddoes Institute 


Sharon Walker
2015 Female Excellence in Advice Winner



Deborah Kent 
Integra Financial Services & AFA National President


Vicki Writer
 The 360 Solution



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